Stores that price match will reduce their price of a product to match the lower advertised price from a competitor. When you provide the retail associate with a digital or print copy of the competing offer, they will sell you the product for a lower price. Sometimes, they would even beat the competitor’s price.

Although it is one of the most effective ways to save money when grocery shopping, only select grocery stores offer price matching. You can use reebee to easily compare the price of a specific product in different stores!

Below, we have compiled a list of all major Canadian grocery stores that price match. This blog post also contains the terms and conditions for price matching as outlined by the various stores. 

Let’s dive right in. 

Grocery Stores that Price Match

---

No Frills

They have stores in all provinces except QC and NL.

No Frills price match policy (aka “Won’t Be Beat”) applies “If a Major Supermarket Competitor in a store’s Geographic Trade Area, advertises a lower price, for an identical or comparable item that we carry in store, show us the competitor’s advertisement (digital or print flyer) only during the effective date of the competitor’s advertisement and we will match that lower price”. Note that No Frills does not price-match from all local competitors and  products that are ‘Spend X Get X’; ‘Free’, ‘Exclusive email or online pricing offers’, and loyalty program discount offers including PC Optimum^TM Member Pricing are not included.

Have a look at No Frills’ flyer to see their weekly best deals!

---

Real Canadian Superstore

They have stores in AB, BC, MB, ON, SK, YT.

Real Canadian Superstore’s price match policy is “show us a lower advertised price on an identical item and we will match it”. However, RCSS price match does not apply to ‘multi-buys’ (e.g. 2 for $4), ‘spend x get y free’, clearance, discounts obtained through loyalty programs, or offers related to third party operations (post office, gas bar, dry cleaners, etc.).

Have a look at Real Canadian Superstore’s flyer to see their weekly best deals!

---

FreshCo

They have stores in AB, BC, MB, ON, and SK.

FreshCo’s price match policy or “Lowest Price Guarantee” is “if a supermarket competitor within your local store’s geographic trade area offers a lower price on any item that we carry in this store, we will sell you that item for 1¢ less than the competitor’s advertised price when you show us the competitor’s price in their current flyer (print or digital)”. Yet, each store can determine the supermarket competitor, geographic trade area and comparable item.

Price matching does not apply to prescriptions, gift cards, liquor and tobacco. The following are excluded: ‘spend x get x’ clearance sales, and ‘free’ promotions and discounts obtained through loyalty or other preferred customer programs. Also, competition misprints, withdrawn or corrected advertisements are not considered. FreshCo verifies competitor prices and limits it to 4 identical price matched product.

Have a look at FreshCo’s flyer to see their weekly best deals!

---

Save on Foods

They have stores only in AB, BC, MB, SK, YT.

Save on Foods’ price match policy or “Western Family Lowest Price Guaranteed” is “If a national brand equivalent is offered at a lower advertised price on any identical Western Family grocery item (size, etc.) on the current list of Western Family & National Brand Equivalent (subject to change), you are entitled to one (1) item per product family free of charge. Additional items may be purchased at our national brand equivalent current advertised price”. Yet, this policy excludes Yù™, Sundar™, ValuePriced™, Freshex™, or Western Family Signature™ products.

The price match policy “excludes mandatory ‘multi-buys’ (e.g. $1.69 each when you buy 3), ‘spend x get y free’, reduced to clear, discontinued items and discounts obtained on National Brand Equivalent with More Rewards point redemptions”.

Have a look at Save on Foods’ flyer to see their weekly best deals!

---

Giant Tiger/Tigre Géant

They have stores in all provinces except BC and NL.

Giant Tiger’s price match policy or Ad Match Guarantee is that they “will beat the advertised price of any competitor”. If you find a local competitor offering a lower price on any identical item they carry in-store, simply show them their current flyer and they will sell you that item for 1 cent less than their price. 

Please note that price matching is not applicable to clearance sales, percentage discounts, rebates, combination promotions (e.g. Buy 2, Get 1 Free), private label products, online offers, preferred customer discounts or random discounts (Scratch and Save events), or to competitor misprints, withdrawn or corrected advertisements.

Have a look at Giant Tiger’s flyer to see their weekly best deals!

---

Maxi

They have stores only in QC.

Maxi’s price match policy is if a major supermarket competitor located in Quebec offers a lower price on any item they carry, they will match it, as long as the competitor’s advertisement is during its effective date and the items are the same. However, the caveat is that the price matching is limited to 4 items.

Have a look at Maxi’s flyer to see their weekly best deals!

---

IGA

They have stores in QC, MB, AB, SK & BC.

IGA’s price match policy is an Unbeatable Price Guarantee: “If a major supermarket competitor within this store’s geographic trade area offers a lower price on any item we post in a flyer with an ‘Unbeatable Price’ tag, we will sell you that item for 1¢ less than the competitor’s price “.

Note that this guarantee does not apply to in-store third party vendors, gift cards, liquor, tobacco, ‘spend x get x’ purchased items, ‘free’ promotions and discounts from loyalty customer programs of competitors.

Have a look at IGA’s flyer to see their weekly deals!

---

Other Stores that Price Match

You may be wondering about other major grocery stores, such as Sobeys, Safeway and Metro. Unfortunately, these grocery stores do not price match. Yet, make sure to check this blog to find Canadian electronics and home improvement stores that do price match.